Top 5 Fashion Games on Unified Platform in Africa: Q1 2023

In Q1 2023, the top 5 fashion games on a unified platform in Africa demonstrated diverse trends in weekly downloads, revenue, and active users. Data from Sensor Tower provides a comprehensive look at their performance.

Project Makeover saw a consistent revenue stream, peaking at around $11K in the last week of March. Weekly downloads fluctuated, reaching a high of approximately 63K in the week of January 23, but dropped to about 28K by early March. Active users started at 290K and saw a slight dip before stabilizing around 267K by the end of the quarter.

Covet Fashion: Dress Up Game experienced varying weekly revenue, peaking at about $4.6K in mid-February. Weekly downloads showed an upward trend towards the end of the quarter, reaching approximately 6.3K. Active users saw a gradual increase, ending the quarter at around 11.3K.

SUITSME: Dress Up Fashion Game maintained a steady weekly revenue, hovering around $1.2K by the end of March. Downloads were inconsistent, peaking at approximately 4K in late March. Active users fluctuated, starting at 12.8K and ending the quarter at around 10K.

Pocket Styler: Fashion Stars had modest weekly revenue, with a notable increase to $1.5K in the last week of March. Downloads showed a positive trend, peaking at around 7.4K in the week of March 20. Active users remained relatively stable, ending the quarter at approximately 40K.

Merge Studio: Fashion Makeover saw significant growth in weekly downloads, reaching a peak of about 56K in mid-March. Revenue also increased, peaking at approximately $849 in mid-March. Active users saw a dramatic rise, starting at 8.2K and soaring to around 69K by the end of the quarter.

For more detailed insights and trends, visit Sensor Tower.